From:

Stephen Luc CBNicheBuilder.com

************************************************************************* Newsletter #5 - Using Blogs to Generate Quality Search Engine Tr@ffic ************************************************************************* Dear friend -- Here's yet another content packed newsletter just for you...! I hope you will have a week to absorb this.... This week of Newsletter 5, I will be talking Blogs as one of the major sources of quality search engine tr@ffic techniques. Overview of Blogs: By now you should at least have heard of or have been influenced by Blogs. If not, they are simply Internet based journals, but they are so much more than that. Search Engines love blogs and if you know what Search Engines love; then by giving them what they want, you are likely to rank higher. So...Earlier this week I sent out an announcement about a WordPress Mass Installer Blog tool. This remarkable tool allows you to create many blogs within minutes since most blogs take time just to setup. The great thing is you can customize easily. There is a similar tool that goes for $297, but WPMI is currently $59 and the price is moving up every few days as listed on their Website... http://www.cbnichebuilder.com/recommends/wpmi OK...So let's dive right in....Blogger vs. Wordpress: They both have their advantages and I'll leave it up to you to decide which one fits you best which are both f-r-e-e to use. :Blogger: You may also have heard of Blogger.com which is a popular tool. Blogger.com has an extremely high page rank, which means that your Blog will likely be indexed by Google, Yahoo, MSN, or other search engines quicker by using Blogger. Another advantage is that you don't need to host it. One disadvantage that I have seen is that is that Blogger may delete your blog without notice and without reason. This means if you are making $100/day from a Blogger blog and it is removed, then your time put forth to promoting that blog is finished. Blogger lacks the ability to view your web statistics. :Wordpress: WordPress is a web based script that is stored on your own website. This means you have to host it, but many people like it better because you have full control over it. You decide when you delete it and how you edit it. You can choose from hundreds of themes / templates, but it is hard to modify the template. This script is open source meaning there are a lot of plugins and extra addons to the script that people have created. If done correctly you could do very well with WordPress. In summary, I would have to say that if you can do it or hire someone to do it; use WordPress. If you can't do it then Blogger is still an excellent blogging tool, but with a lack of features. :Formula To Successful SEO using Blogs: -> Blogs + Keyword Research + RSS + Marketing + Content You've gotten a better understanding of "BLOGS" above... :Keyword Research: I went in depth about Keyword Reseach in Newsletter #1: If you choose Blogger.com, then name your blogs: keyword-keyword-keyword.blogspot.com If you choose WordPress, then name your domains like general-keyword.com and create niches within the general keyword to be general-keyword.com/specific-keyword or specific-keyword.general-keyword.com. Remember that naming your domain names, file names, and content after the keyword you want to rank high upon will do you a big favor in the long run. :RSS feeds: Adding RSS feeds to your blogs will let Search Engines know that your blog is constantly updating with new valuable content. To learn more about RSS Feeds, you can glance through this ebook: http://www.cbnichebuilder.com/5days/A_to_Z_RSS.pdf :Other Marketing techniques: -Use forums and leave your blog link in your signature. Believe it or not, people will look at your signature and I remember getting a large amount of clicks throughs from forum just as I posted good quality posts. -Tag and Pinging is a new idea that has exploded on the web. Sites like Technorati and many others have a social networking feature that allows you to place your article under keywords or "tags" that everyone interested in that tag can see. I'll go over this next week. -Place comments on other Blogs, but do NOT just leave short SPAM comments, but insightful ones. This way your comment has a greater chance on staying on the blog, adds value to the other person's blog, but at the same time, gives you a link back to your blog. -Submit your blog to search engines such as MSN, Google; to blog search engines, and rss directories. -Write on your blog frequently so that Search Engines see it as active. -From f-r-e-e blog search engines and directories are... Blog Search http://www.blog-search.com/blogclicker-submission.html Technorati http://www.technorati.com/ Blogwise http://www.blogwise.com/ Blogarama http://www.blogarama.com/ *You can find more by Google'ing it. :Content: Put valuable content up. Ok, so I have a suprise for you... This suprise has many flash tutorials that will help you with finding content and RSS feeds: http://www.cbnichebuilder.com/newsletters/AutomaticContent.exe Remember....Better Ranking --> Blogs + Keyword Research + RSS + Marketing + Content :Announcments: Well friend, I'll send out another letter on Tuesday containing some information on how to can hear and interact with me live while I do a tr@ffic generation seminar this Thursday. Or at least I should be doing it unless the Hurricane that is coming my way on Wednesday does something drastic... Until then, have a great day friend. To your success, Stephen